Crafting Corporate Connections Through Flowers
Over six years, we’ve learned that effective corporate gifting isn’t about flawless bouquets—it's about mastering the subtle craft of professional relationships and the timing that matters most.
How We Solved the Corporate Gifting Puzzle
Back in 2019, clients repeatedly voiced the same frustration: "Beautiful flowers, but they arrived after the meeting had ended." That moment made us see that we weren’t just arranging blooms—we were shaping moments that could influence professional relationships.
The Timing Revolution We Stumbled Into
Our breakthrough emerged when a stressed client in 2023 faced a crucial investor meeting moved up by three hours and needed deliveries to align. Instead of declaring it impossible, we developed what we now call "flex-timing"—arrangements that look impeccable whether they arrive at 9 AM or 2 PM.
"Now we create arrangements with multiple 'peak moments' throughout the day, so your flowers never look like they're waiting around."
Our Problem-Solving Process
We shaped this approach after watching too many well-intentioned gifts create awkward moments instead of meaningful connections.
The Context Discovery Phase
We learned the hard way when a congratulatory arrangement arrived during a difficult restructuring announcement. Now we ask the questions florists often overlook: What’s happening in your business right now? What mood are you aiming to convey?
Recent example: A client wanted to celebrate a partnership, but mentioned their partner company was dealing with a family loss. We shifted from bright celebration to thoughtful support—acknowledging the partnership with a different emotional tone.
The Practical Reality Check
Beautiful arrangements that nobody can maintain tend to look awkward after a few days. We figured out how to design for real office conditions—air conditioning, changing light, busy receptionists who might forget to water.
Our "office-hardy" selections include flowers that dry gracefully rather than wilt dramatically, and arrangements that appear intentional even when they aren’t perfectly cared for after a hectic week.
The Follow-Through Innovation
We found that the true impact happens after delivery. A client noted visitors still asked about their flowers weeks later, still looking fresh. That made us realize we weren’t just delivering gifts—we were sparking ongoing conversations.
Now we include subtle care notes that help the recipient keep arrangements looking professional longer, plus seasonal refresh options for clients who want to sustain that polished impression year-round.
The People Behind the Process
We’re not conventional florists, and that’s likely why our approach works. Our backgrounds in business consulting and hospitality management taught us to view gifting as relationship strategy, not merely decoration.
Kaveri Mehta
Lead Design Curator
Former hospitality manager who noticed how flowers shape guest experiences in premium hotels. Kaveri brings that same focus on environmental psychology to corporate spaces, understanding how floral choices influence business conversations and first impressions.
Prithvi Khandelwal
Client Relations Director
Entered from business consulting and learned that strong partnerships hinge on thoughtful gestures that many companies miss. Prithvi specializes in timing, cultural nuances, and the subtle craft of building business relationships through meaningful gifts.
